The brief was to design the branding of a exciting new addition to Eastbourne’s vibrant nightlife. This was to be the town’s first craft beer venue. The client wanted to reflect this in the look.

They loved the colours and shapes of the 1970’s, and so that was to be incorporated into the overall look…without being kitcsh or theme heavy.

The venue wanted to keep the ‘Star’ element to retain the link to the establishment’s previous incarnation, so this was also key to the design.

I then researched the craft beer market - looking at trends, marketing, label design, etc. and created the results you see here.

Client
Star Brew Tap

Year
2022

Unfortunately in the end, this particular pub was not to be, but exciting new developments, using what we have created, are in the pipeline….